Sneak Peek: American Living Campaign for JCPenney

This past June, myself on behalf of STYLEMOM.com, and 9 other Style Coalition bloggers were invited to participate in the JCPenney American Living Campaing. From the young college fashionistas to the stylish moms, we had a fabulous group representing many facets of personal style, and were able to share our favoirte “Made For” moments in an online video series which included 10 short personal videos, featuring:

StyleBakery Sneak Peek: American Living Campaign for JCPenneyJennifer Davidson & Beth Herbst of Style Bakery


SecondCityStylez Sneak Peek: American Living Campaign for JCPenneyCarol Calacci of Second City Style


BudgetBabe Sneak Peek: American Living Campaign for JCPenneyDianna Baros of The Budget Babe

GalaDarling Sneak Peek: American Living Campaign for JCPenneyThe Fabulous Gala Darling


thecoveted Sneak Peek: American Living Campaign for JCPenneyJennine Tamm of The Coveted


whatIwore Sneak Peek: American Living Campaign for JCPenneyJessica Schroeder of What I Wore

JordanaClutch22z Sneak Peek: American Living Campaign for JCPenneyJordana Bruner of Clutch 22

CollegeFashion Sneak Peek: American Living Campaign for JCPenneyZephyr Basine of College Fashion

Corporette Sneak Peek: American Living Campaign for JCPenneyKat Griffin of Corporette

and last but not least, the little guy and I, represented for STYLEMOM and shared our moment in the park:

Stylemom SonALJCPenney Sneak Peek: American Living Campaign for JCPenney

CameraAmerLivingStylemom Sneak Peek: American Living Campaign for JCPenney

Check out the sneak peek video:

Shop the American Living Collection at JCPenney

CREDITS:

Photo Credit: Jennine Jacob, the-coveted.com

Nichelle’s Hair: Tawanda Nelson – Monet’s Hair Studio, Turnersville, NJ

Hair/Makeup: Jen Paelmo, Tara Drake

The video series are sponsored by JCPenney and produced by Style Coalition.

Shop the Runway Online With Polo Ralph Lauren

Polo Ralph Lauren has launched the first-ever Lauren by Ralph Lauren interactive online fashion show with live commentary from Hearst Magazines editors, giving customers a virtual front-row experience to view the Spring 2010 Collection.

RalphLauren2 Shop the Runway Online With Polo Ralph Lauren

Take a front row seat among the industry’s most seasoned professionals with commentary from Hearst Magazines fashion editors including Marie Claire’s fashion director Nina Garcia, Harper’s Bazaar’s executive fashion and beauty editor Avril Graham, Cosmopolitan’s fashion director Michelle McCool and O, The Oprah Magazine’s creative director Adam Glassman. As the models walk the runway, you will have the option to hear either all of the editors’ remarks at once or one editor’s comments on a single look, simulating the whispers heard from the front row of the world’s most exclusive runways. Cool!!

The best part of the  Lauren by Ralph Lauren online fashion show is the ‘buy-now’ capability. You no longer have to wait for runway fashions to hit the stores – now you  can shop your favorite looks instantly by selecting any of the styles and purchasing directly from RalphLauren.com, Bloomingdales.com, and globally through select European retail partners. Doubly-cool!!! ;)

Still want more insight? After the show concludes, you can immediately seek style advice and tips directly from the editors by utilizing a unique Q+A capability.

“This is a dynamic way of bringing the runway to reality and providing our customers a unique experience to personally connect with the brand,” said David Lauren, Senior Vice President of Advertising, Marketing and Corporate Communications. “It’s now about immediacy in fashion – we’re giving our customers the styles they want when they want them.”

Twenty-one standout looks walk the runway highlighting the hottest Spring 2010 trends; from chic safari to quintessential chambray denim these are the must-have items for any wardrobe. Figure flattering dresses ranging from silk to matte jersey are glamorous yet versatile for any occasion. Check it out now and update your wardrobe for spring at www.ralphlauren.com/Lauren.

Valentine Gifts Twitter Party with Robert Verdi Tonight!

Follow STYLEMOM on Twitter as we tweet live with stylist extraordinaire Robert Verdi from his Luxe Laboratory. Robert will be hosting a live Tweet up and giving his tips for the best Valentine’s Day Gifts. Login in to Twitter at 7pm for a chance to tweet and win some great prizes!!

Follow @STYLEMOM and @RobertVerdi for a chance to win!! Use hashtag #RVTips!

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Stylemom’s Chief Fashionista Dishes Shopping Deals on The CBS Early Show

Last week our very own Chief Fashionista, STYLEMOM Founder, Nichelle Pace chatted with Kelly Wallace about how online moms use social media to save and shop.

CBS ThumbNail 379x272 Stylemoms Chief Fashionista Dishes Shopping Deals on The CBS Early Show

Watch the clip from The CBS Early Show:


Watch CBS News Videos Online

Read more about moms saving $$ on CBSNews.com


Paper Dolls On Steroids: Looklet.com

I’ve been a fan and user of Polyvore for quite sometime, and its ability to let you design almost anything from a room, to artwork and of course, fashion sets. The other day I discovered the new kid on the digital block, Looklet.com. Recently launched this past February, Looklet is a virtual styling studio where you can mix and match fashion to create your own personally styled looks.

Looklet_Application

The best part: you actually get to play stylist, choose the wardrobe, and dress a model to create a look that is as haute as an editorial photo from a fashion magazine! What more could a fashionista ask for?! Of course I couldn’t wait to give it a whirl, so here are a couple of looks I created for Stylemom:

 Paper Dolls On Steroids: Looklet.com

 Paper Dolls On Steroids: Looklet.com

 Paper Dolls On Steroids: Looklet.com

Looklet.com is still in beta version and still growing the wardrobe database. I would love to see this site evolve to not just include different models of different ethnicities, but also different models with different body types more representative of real women. It would be an awesome way to style and shop if you could select a model of your body type, choose a model close to your skin tone/complexion, style your entire outfit, then click to purchase. Now that would be the utopia of online shopping!

Could this be what’s on the horizon for Fashion 3.0? Let’s keep our fingers crossed, and in the meantime, get your style on and create some looks at Looklet.com.

Links à la Mode: August 13th – The IFB Weekly Roundup

lam0813 Links à la Mode: August 13th   The IFB Weekly Roundup

A Stylish New World

Edited by Jennine

Here we go with this week’s round of stylish links. Editing this week was quite difficult as there were so many great links to choose from and everyone had some fantastic news on the fashion front. One of the great things about the internet is that we can all find out what the smaller labels are doing and thinking. This week we have great interviews from 39th and Broadway, Fabulous Finds Gal, Style Gourmand and A Typical Atypical. We also have a brilliant DIY project on what to do with your fabric scraps on Brick My Lane.

  • 39th and Broadway – Designer Interview; Delirius
  • A Typical Atypical – The wonderful Every Little Counts! With 15% off for readers!
  • Bobbins and Bombshells – Vintage Finds of the Week: Mad Men Secretary Accessories
  • breathe design – Enter to win accessories from the eryn brinié Fall 2009 collection!
  • BRICK MY LANE – DIY: putting scraps of fabric to good use by turning it into a ruffled neckpiece
  • ClandestineChic – Interview: Patricia Valery of Evil Needles
  • Denimaniac – Wood Wood’s S/S 2010 collection – a bit of street, a dash of fash and a whole lotta style!
  • dramatis personae – Quality vs. Vegan/Environmentally Sustainable
  • Fabulous Finds Gal – “Gardens in Grey” By Fashion Photographer Julia Pogodina And An Inspiring Interview
  • Fashion Pulse Daily – What was Your Favorite Summer 2009 Trend?
  • Fasshonaburu – A review on the now purchase-able Under.Ligne, the diffusion line by Doo.Ri.
  • Fete a Fete – Dancing all night and your 5-inch stilettos killing you? Bring some Rollasole emergency ballet flats with you!
  • Independent Fashion Bloggers – NYFW SS10 Schedule + tips on getting in
  • Market Publique – Art Class: Vintage Abstract Prints
  • midnight feast – The Jean Genie
  • Retro Chick – Win – Reese Witherspoons first fragrance for Avon
  • Sterling Style – New York’s Rachel Antonoff Holiday 2010 Collection
  • Style Gourmand – Ag Kij of Net-a-Porter discusses Net-a-Porter’s new iPhone app and how technology and fashion co-mingle.
  • STYLEMOM – STYLEMOM holds it down for fashion bloggers as one of the only IFB members at Blogher 2009 in Chicago
  • Stylish Thought – Cats with Style: Boxing Kitten
  • THE COVETED – Mummy Dearest: Iris Van Herpen taking inspiration from the macabre
  • Unfunded – Vintage sequins, sparkles and sprinkles

lg addthis en Links à la Mode: August 13th   The IFB Weekly Roundup

Be the next Rockstar Snazler!

snazl contest banner Be the next Rockstar Snazler!

Win a trip to NYC, “link love” and FAME (on 10 different top sites), an iPod Touch, and more!

Each week until September 27th THREE SnazLers from the community will be chosen as the weekly Rockstar SnazLers for presenting the best SnazL Story. One will be picked as a Weekly Winner and win an iPod Touch. Each SnazL Stories week runs from Sunday to Friday. All three Rockstar SnazLers will be featured on 10 different top sites- the sites of the 8 featured bloggers, and e.l.f. Cosmetics, SnazL, and Skimbaco Lifestyle!

How to become a Rockstar SnazLer:

1. Create an account on SnazL
2. Make a snazL of cool stuff.
3. Click the blue “Schedule a snazL party” when you make a snazL or under SnazL Calendar so we know that you’ve entered.
4. Invite your friends and have FUN! We might drop by to your party too!

Contestants will be chosen by the following:

1. Your community’s involvement - how many people are attending your party and the conversation.
2. Your content – how good a collection of videos, pictures, and audio you have and how they reflect your party theme.
3. Fun factor – forget about six flags… let’s make these parties worth at least seven flags!

First weekly announcement of Rockstar SnazLers and the weekly iPod Touch prize winner, will be MONDAY AUGUST 24th @ 3PM. There will be a total of 21 finalists, and the grand prize winner will be announced on September 30th during our live show. The Ultimate Rockstar winner will be flown to NYC and co-host an e.l.f. Cosmetics party with Katja Presnal at the Affinia Shelburne Hotel on October 6th.

So come join in the fun and get your SnazL on at SnazL.com

lg addthis en Be the next Rockstar Snazler!

Snazlicious Style – Snazl Stories with STYLEMOM presented by e.l.f. Cosmetics and Skimbaco Lifestyle

Snazl Stories has launched!

SnazL Stories presented by e.l.f. Cosmetics and Skimbaco Lifestyle is a media interactive series being led by 8 extraordinary bloggers/vloggers:

Heather Batts, the divalicousness of The Domestic Diva.org. Domestic Diva was one of the first blogs I ever read on a regular basis, and Heather is one of the top professional mommy bloggers out there, sharing her life one blog, vlog or tweet a time. And now… one SnazL a time!

Danielle Smith, a former Television News Anchor and Reporter turned into a blogging mom extraordinaire of Extraordinary Mommy. Danielle also hosts The Spin Cycle at MomTV.com.

Nirasha Jaganath, a former software engineer turned into a mom of two, who blogs with passion at Mommy Niri.com. Niri is one of those people, who has the smarts, and the heart in the right place.

Beth Feldman, founder of RoleMommy.com and the co-author of Peeing in Peace: Tales & Tips for Type A Moms. Beth is also a contributor to the new bestseller True Mom Confessions, and her next book, a humor anthology entitled See Mom Run – Sidesplitting Essays from the World’s Most Harried Blogging Moms will be published this fall.

Janice Croze and Susan Carraretto, the twin bloggers behind 5 Minutes for Mom.com and the new threaded video conversation site, Say it Face to Face.com. These super moms also run two online stores Pedal Cars and Retro and A-Rocking-Horse-To-Love.

Melissa Garcia of Consumer Queen.com, the couponista, who tells you that cheap is good, but free is better and helps moms to save money on their daily shopping.

AND ME! ;)

Nichelle Pace, the Chief fashionista of STYLEMOM.com inspiring women over 25 and moms to look stylish, think of STYLEMOM like “vogue” for moms with a touch of sass, humor, and loads of practicality.

snazl contest banner Snazlicious Style   Snazl Stories with STYLEMOM presented by e.l.f. Cosmetics and Skimbaco Lifestyle

From August 10 to September 27, We will be spreading the word about Snazl, how to sign up, create your own, and get your community involved using this great collaborative storytelling tool.

We are inviting you and your community members to throw your own snazL parties. Create snazLs about anything from fashion and shopping or cars and gadgets, or promote your favorite charity! Each week we’ll pick out 3 snazLs from the community to feature, and we will be giving away Flip cams and other prizes to the people who tell the best snazL story and throw the best party. The best of the best will be invited to an all expense paid trip to New York City where they can throw an e.l.f. Cosmetics party with Katja and Skimbaco Lifestyle.

So please join me, e.l.f. Cosmetics, and Skimbaco Lifestyle for my Snazl Stories every Tuesday at 3:00 pm EST. I will be hosting Snazlicious Style - so come join in the fun!!!

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lg addthis en Snazlicious Style   Snazl Stories with STYLEMOM presented by e.l.f. Cosmetics and Skimbaco Lifestyle

Stylin' and Profilin' at Blogher 09

I definitely made a few memories with my first trip to the Blogher Conference in Chicago. From chatting with Tim Gunn, hanging with hottie rockstars, being caught in compromising positions, to pontificating about blackmail and swaghags, it was fantabulous meeting new folks and getting to see many of my twitter/blogger pals in living color. Many of my fellow bloganistas and Blogher buddies were definitely stylin’ and profilin’ at this years Blogher conference from head to toe:

Katja Presnal - Blogher 2009(Katja of Skimbaco Lifestyle sexy & sassy in black satin dress ensemble complete with satin peep-toe heels by Coach. She was totally working the rockstar glam in her “Vivienne Westwood-esque” style.)

Nichelle of Stylemom & Audrey of Momgenerations(Stylemoms sqaured at the Hanes event – Nichelle and Audrey McClellan showing off her summers style in a strapless printed dress) This shirt sat in my closet all summer because I didn’t have the right undergarment until Bristols6 Nippies Natural saved the day! I highly recommend them, comfy and lasted all day! ;)

Janice of 5 minutes for mom (5 minutes with Susan was just enough time to snap a pic of her sporting her “first lady” look in this fabulous cocktail dress with embellished belt and fitted trumpet sleeves)

Victorias Shoes(Victoria showed off her moxie in these haute shoes: Laci woven peep-toe pumps in silver by Banana Republic)

STYLEMOM and Tim Gunn(Makin’ it work! With the fabulous Tim Gunn of Project Runway and Tide Total Care. In spite of feeling disheveled from running around from event to event, Tim said my outfit was very well put together and told me to keep up the good work – I gushed inside for like 3 hours…lol ;) )

Me_Renee_Victoria_BowlHER(Renee, Nichelle and Victoria at BowlHer – Now it wouldn’t be a party without a pose on the red carpet and a pink boa around your neck!)

Me_VictoriaBLOGHER09(Late night ice cream cakes and cocktails in the Baskin Robbins suite brought out the smiles at the end of the conference)

Check out more stylish pics of all the festivities:

What’s next for the blog ciricut? I’ll be having a Blogalicious good time in October for the 1st annual Blogalicious Weekend. If you’re a fellow blogger, I hope many of you can make it to Atlanta for the conference!

LIVE Show Today at 2pm with Katja and e.l.f. Cosmetics – win $25 Makeup Gift Certificates!

Check out Katja from Skimbaco Lifestyle and e.l.f. cosmetics live today at 2pm for a chance to win $25 in product

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more about “LIVE Show with Katja & e.l.f. Cosmeti…“, posted with vodpod

And make sure you check out Lindsay of Rock&Roll Mama on Wed, July 1st! Click below to get all the details for this week’s BlogHer Stories with e.l.f. cosmetics and SnazL

BLOGHERStoriesELF